May
3
BossHogg R asked:
I’ve always wondered, what the history of this practice is. Again im speaking of the three “#”’s that denote the end of a press release. Can anybody fill me in on where this comes from or how this practice came about?
ALBERTO
I’ve always wondered, what the history of this practice is. Again im speaking of the three “#”’s that denote the end of a press release. Can anybody fill me in on where this comes from or how this practice came about?
ALBERTO
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3 Responses to “what does the “###” at the end of a press release mean?”
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Back in the day press releases came through news tickers that would be ripped off. #### or -30- is just a convention publicists used to show that the release is over and another paragraph is not going to print out.
No one really knows why those symbols were chosen, but even in the age of email, it’s a clear and concise way to tell a journalist the article is finished.
It indicates the end of the article or release.
That’s exactly what it means, “the end”. It’s at the end of all news stories to show that there’s not any more. I was taught to use the sign “-30-” instead and have rarely seen the ### used. I believe that the original purpose of the symbol was so the typesetter would know that none of the pages were lost and he was at the end of the story.
Press releases use the same symbols as news and feature stories in hopes that they can be used without editing. It also makes it easier for the media to use.